Art Deco in the Strand

Art Deco Architecture on the Thames Waterfront.

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The companion piece to my popular ‘Art Deco in Bloomsbury‘ tour.

From lavish hotels to towering office blocks, Art Deco in the Strand explores the rich architectural history of the Strand while taking visitors along hidden streets and passages.

adelphibuildingFeaturing many grand and glamourous buildings, the Strand’s Art Deco heritage is very opulent and includes the luxurious Savoy Hotel, the severe New Adelphi office block as well as the gigantic ‘mantelpiece’ clock topping Shell Mex House. From stark geometry to lavish ornamentation, this tour is a must for all fans of Art Deco design and includes a short visit to a museum often named as one of London’s best kept secrets.

While walking along the Thames-fronting landscapes once painted by the Impressionist master Claude Monet, we will discover more about the construction of Waterloo Bridge and Victoria Embankment. From little alleyways to busy thoroughfares, our route will also include encounters with a royal peculiar, a haunted theatre as well as a cheeky advertising loophole. And, to top it all off, we will see one of London’s sauciest sculptures too! *Gasp*



All photos used on this page, except otherwise stated, were taken by Travelling Dave.


For a little taster of the tour, let the following quotes and mentions entice you to join the walk some time soon. (Click on the titles of the features to be taken to the whole article.)


‘[…W]e rarely stop to observe the magnificent detail that is all around us. This tour offered plenty of opportunity to stop, observe and discuss both the buildings and the history of the Strand area. […] Just like [the Art Deco in] Bloomsbury tour, I was pleasantly surprised that the walk covers both iconic structures and hidden gems of the Art Deco variety. There is a good mix on offer here and Yannick is always willing to answer questions from attendees, I can’t recommend it highly enough.’ – @helenography

‘[I] enjoyed learning about the buildings, architecture, Art Deco details and fascinating tidbits. Once again Yannick inspired me to take a better look. […] We were a small group of curious folks who enjoyed being expertly led around the Strand. I really enjoyed the mix of iconic buildings together with some more hidden gems I had never seen before, all the while admiring the Art Deco signatures. Yannick is very happy to answer any questions and is eager for people to participate if they wish.’ – @colourliving


A collage of Art Deco sights and ornaments seen on the Strand tour. (Credit: Helen Cox.)

‘[…] Yannick’s ‘Art Deco in the Strand’ walking tour is excellent and highly recommended. I worked in this area for three years and I was astonished by the amount of information I learned on the tour. As with all Yannick’s tours, the tour is really well researched and you get to learn not only about Art Deco but also about the history of the buildings before they took their present form.’ – @mandyist

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Tour Details

newadelphidecoThis tour is aimed at seasoned Londoners and tourists who are looking to explore the Strand from an architectural perspective. An ideal gift for history buffs as well as fans of all things ‘Art Deco’, this walk can also be booked as a private tour for birthdays, weddings or any other special occasions.

The meeting point for this tour is by the statue of King George III in the courtyard of Somerset House (see the map below). The closest transport links are Covent Garden Tube Station (Piccadilly Line) and Temple Tube Station (Circle Line and District Line). Lasting about two hours, the tour finishes close by Charing Cross Tube Station (Bakerloo Line and Northern Line).

The tour costs £12 (regular) / £10 (students and seniors) per person and tickets are available for purchase on Eventbrite. All pricings for private group tours are available upon request.


If you have any further questions about the tours or if you would like to organise a private walk, please don’t hesitate to get in touch with me either via my Contact Page or email me directly at: I will reply to you as quickly as possible.

You can also find me on Twitter and Instagram where I’m always up for a chat too.

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